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01

Design

We designed a series of videos with flame graphics. We layered these loops on the teasing page and, as the clock ran down, the site emerged from the ashes.

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02

Development

We developed the landing page with WordPress and packed the pages with trailers, sneak previews and vehicle profiles to fire up excitement.

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03

3D Modeling and Three.js

We used 3D Three.js technology to add a layer of dynamism to the page. The interactive Hot Wheels logo, which moved when hovered over, appeared to jump out of the homepage.

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