Alessia Santi
E-commerce
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The request
For her new e-commerce, Alessia Santi was looking for a platform capable of conveying the brand’s identity while offering an elegant, seamless, and easily manageable shopping experience.
The challenge
We worked side by side with the brand's team to develop a website that would be much more than an online shop: a strategic touchpoint designed to convey the brand’s values, aesthetics, and vision. The UX/UI design focused on simplicity, responsiveness, and visual coherence. Built on Shopify, the platform includes advanced features for independently managing the product catalog, orders, and shipping, along with marketing tools like a newsletter offering a discount on first purchases.
The outcome
The new e-commerce platform captures the brand’s universe in every detail. From collections and accessories to editorial content, each section consistently reflects the brand’s distinctive identity. The site’s architecture is designed to guide users through brand discovery and foster long-term loyalty. Optimized for mobile, with fast load times and seamless navigation, it delivers a memorable shopping experience. More than just a digital storefront, the new website is a true extension of the brand—where aesthetics, technology, and storytelling come together to create a unique journey, where every click tells a story.
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