Startup Menu

OUR
PROPOSITION

We adopt a consultative approach that helps us understand the end consumer and their world. With this knowledge, we create digital experiences that forge lasting connections between brands and people. Our collaborative spirit and dedication to excellence help us nurture the potential of our clients. We aim to unleash their maximum value through data-driven propositions and disruptive creative proposals.

Main services

1/

Research & Analysis

Before diving into each project, we conduct research and directly engage with the end consumer to understand their desires and needs. We analyse the competitive landscape to ensure a unique positioning.

2/

Brand Strategy

We help our clients keep their brand memorable and aligned with the times. We develop all aspects of Brand Identity, ensuring coherence across brand activities and facilitating genuine connections with their consumers.

3/

Comms strategy

Content builds a deep connection with consumers, and it should be reinforced daily. We study the market and find the most effective narrative thread to build an authentic and engaging story, capable of strengthening emotional bonds with audiences.

4/

Experience & Service Design

We design experiences that make encountering your brand intuitive, satisfying, and, above all, impactful. We examine all touchpoints, both physical and digital, and create experiences and services that meet people's real needs.

5/

Corporate websites

We design and develop websites that allow clients to express themselves, engaging audiences in their story. Through this direct channel of contact, we narrate the products, services, values, and social commitment of brands in their own voice.

6/

E-commerce

Based on the study of both current, potential and target buyers of a brand, we design e-commerce platforms for immediate usability. These platforms capture the user's attention and guide them through a process of discovery and purchase.

7/

Media & SEO strategy

We help clients identify the right mix of content, formats, and channels to invest in. We monitor results and optimise campaigns to ensure maximum returns.

8/

Gamification activities

We identify the best ways to engage consumers through tactical actions such as contests or casual games. These initiatives can exist both online and offline, ensuring immediate results for the brand.

9/

CRM & Email marketing

We support companies in defining effective strategies for direct contact with their customers, from analysing the customer base to studying the best creatives and implementing newsletter sendouts.

Our method

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We identify the best opportunities for our clients through business analysis, sector research, consumer insights, and market trends. In this phase, we abandon prejudices and preconceptions, and look at the client's business with fresh eyes, committed to capturing the differentiating elements that will allow them to stand out from the competition.

Research

Quantitative and qualitative research

Strategy

Brand assessment, scenario, benchmarking

User experience

Heuristic analysis

User interface

Visual analysis

Media & SEO

Media & SEO evaluation

Development

Tracking, integrations, accessibility, GDPR, technical requirements, web architecture

Project Management

Methologies of project management

Selected works

3/

Silverskin

Design and develop a landing page for the launch of Primo Thermo Dry Pro, the brand's revolutionary base layer, capable of conveying the high degree of product innovation.

The North Face

Create a landing page for the launch of the new running and hiking shoe line Vectiv 2.0, an evolution of the innovative technology that revolutionised trail running with the first-ever carbon fibre plate.

Hogan

A strategic redesign, in accordance with accessibility guidelines, for Hogan's e-commerce platform. Hogan is a luxury brand that embodies elegance, sophisticated design, and quality Italian craftsmanship.